Cupshe Partners with Season for Squeezin and Know Your Lemons to Support Women’s Health With Special Breast Cancer Action Collection

LOS ANGELES, Calif. - Oct. 1, 2023 - In honor of Breast Cancer Awareness Month, global fashion e-tailer Cupshe has partnered with Season for Squeezin and Know Your Lemons to help fund action and education initiatives through the sale of select apparel, undergarments and swimwear. The partnerships align with Cupshe’s greater mission of driving purpose-driven awareness and empowering its community of women through educational resources. 

From October 1 through October 31, Cupshe will donate 100% of profits from its Breast Cancer Action Collection to Season for Squeezin and Know Your Lemons. The collection features an array of stylish and empowering fashion pieces that encompass bras, sweaters, dresses, skirts, swimwear and more. These thoughtfully designed items are not only a testament to the brand's commitment to fashion-forward affordable styles but also to their dedication to a greater cause. 

In a bid to make a real difference in the fight against breast cancer, Cupshe’s partnership with Season for Squeezin and Know Your Lemons advocates for breast cancer awareness and early detection. Founded in 2014, Know Your Lemons is on a mission to enhance early detection of breast cancer globally through creative and empowering education. Cupshe's contribution will aid the foundation in furthering their efforts to educate and empower individuals about breast health. Established in 2023, Season for Squeezin is dedicated to promoting breast cancer action by encouraging women to incorporate breast self-exams into their routine. They also champion the inclusion of swimwear tags that promote self-examinations at zero cost to swimwear brands. Cupshe adopted this by adding digital tags to each product carousel in the collection, reaching all women that shop the looks. Cupshe's collaboration with Season for Squeezin' will help drive greater awareness of breast cancer detection.

Cupshe believes in the power of fashion to empower individuals and make a difference in the world. By shopping from the brand’s Breast Cancer Action Collection, customers can help make a significant contribution in the fight against breast cancer and a world where breast cancer is detected early and conquered.

To learn more about Cupshe’s partnerships with Season for Squeezin and Know Your Lemons, visit https://www.cupshe.com/cms?name=bca-campaign#/&utm_source=brand&utm_medium=pr&utm_campaign=bca&utm_content=katie%20kuric%20

Trackable link: https://www.cupshe.com/cms?name=bca-campaign#/&utm_source=brand&utm_medium=pr&utm_campaign=bca&utm_content=katie%20kuric%20

About Cupshe:

Founded in 2015, Cupshe is the No.1 vacation lifestyle fashion brand dedicated to offering swimwear and apparel inspired by and created for the most vibrant, fun, and fearless women all over the world. Cupshe is committed to staying true to its mission of empowering women everywhere to look and feel their best in quality, elevated and accessible swimwear. Celebrity fans of Cupshe include Kendall Jenner, Kylie Jenner, Kim Kardashian, Jojo Fletcher, Olivia Culpo, Hilary Duff, Bella Thorne, Jamie Chung, Brandi Cyrus and more. For more information, visit cupshe.com.

Previous
Previous

Melissa Pruce's Story: The Importance of Early Detection of Breast Cancer

Next
Next

Know Your Lemons and Hologic Join Forces to Turn Breast Cancer Awareness into Action